Get it right
the first time

Navigate Melbourne's property market with a trusted buyers agent and vendor advocate who knows the ground.

Home » LUX HOME

Property Buyers Agent & Vendor Advocate

Investing in property can be a smart way to build long-term wealth, but only if you make the right decisions from the start. At Lux Buyer’s Agents, we guide you through every step of your property investment journey all around Australia.

Whether you’re a first-time Melbourne property investor or homebuyer, we’ll help you make confident decisions with a tailored property investment strategy.

Properties Inspected

0 +

5 Star Google Reviews

Total Purchased

$ 0 M

Discover different services we offer with unrivalled benefits

What Are You Looking For?

The Lux Experience

A full service property experience from end to end we understand your brief, to your financial goals, we research and shortlist the right properties all the way through to property due diligence, negotiation and acquisition. The Lux experience gives you everything you need to bring your dreams to life.

The Lux Experience

Vendor
Advocacy

We can act as an independent body to represent the vendor in the sale of property, providing advice, strategy and support through the entire process. This includes: coordinating & interviewing selling agents, negotiating agents fees, presentation advice, management of all agent communication, and managing all negotiations throughout including the auction.

Vendor Advocacy

Property
Investor

Are you looking for an edge in your property investment strategy? Do you want access to exclusive off market listings? The team at Lux Buyers Agents have access to a wide range off market properties and have the knowledge and expertise to get you ahead of the pack in your investment strategy.

Property Investment

Property
Portfolio
Game plan

Is property your long term financial plan? Are you wanting to organise your finances in a way that will support your lifestyle or retirement? The property game plan offers clients a tailored strategy for their property portfolio taking you from where you are now to where you want to be.

Property Portfolio Game Plan

Due Diligence
&
Negotiation

Due diligence and negotiation is our strength. We know what to look for to ensure the property you are purchasing will achieve the goals and objectives you have set out. Our team are master negotiators and are ninjas at auction bidding and private negotiations.

Due Dilligence & Negotiations

Auction
Bidding

Bidding at auction got you feeling nervous and overwhelmed? Don't have time to attend auctions? The Lux team have you covered, we can attend and bid at auctions on your behalf, working strategically to put you in the best position to secure the property for the right price.

Auction Bidding

Associations

Why Choose Lux Buyers Agents?

A buyer’s agent works to make acquiring property stress free and simple, saving you both time and money.

Say goodbye to tireless weekends searching properties, attending opens and auctions and navigating the landscape that is the Australian property market of under quoting and properties selling for significantly more than the listed price at auction.

Each client receives a customised service, tailored to you and your long term goals based on your individual circumstances.

As a boutique agency, we cater to a limited number of clients each month to provide one-on-one attention and detail.

We provide a personalised approach to buying Melbourne property, offering a full service from beginning to end.

Our commitment is to ensure we select the right property at the right time, in the right location, and at the right price.

We provide exclusive access to some of Melbourne’s highly sought-after off-market and pre-market properties.

Our team possesses invaluable knowledge and connections within the real estate industry.

Welcome To Lux Buyer's Agents

I’m Rob Panetta, Director of Lux Buyers Agents. My journey began in construction, where I spent my career building homes for others while developing a passion for how property creates financial freedom.

We specialise in Melbourne’s Inner North and North West, guiding clients through every step of their property journey with honesty and expertise. Property investment isn’t a fairy tale. It’s about making smart, strategic decisions based on market realities.

We bring warmth and knowledge to your search, whether you’re buying your first home or expanding your investment portfolio. We take the time to understand your goals. We remove the emotion from the process. We focus on helping you get it right the first time, because your long-term success matters to us.

Rob Panetta

Director & Founder of Lux Buyer’s Agents

What Our Clients Say About Us

I was an interstate buyer from Sydney, looking to get into the Melbourne property market. Being interstate and working full time, I engaged the services of Rob to press forward with finding a property for me. Rob is very kind and personable, trustworthy and easy to talk to and deal with. He also has extensive knowledge of and experience in the property industry. His biggest talent is providing excellent inspection videos and with such descriptive dialogue so that I could easily view each of the properties he inspected for me remotely. I gave Rob a tight deadline to find me a property and within a specific budget and Rob delivered. The brief was especially tough as the property I was looking for was for investment purposes now, but will eventually be my principal home down the track. Therefore the property had to tick many different boxes. I have no hesitation in recommending Rob, particularly if you are an interstate buyer with little time on your hands. Rob can make the process easy for you. He is also kind and can be trusted.

We highly recommend engaging Rob Panetta from Lux Buyers Agents for the house search, it made the whole process very manageable and even fun for us: Rob helped us in finding our first home in Melbourne. We had neither really the time for nor much experience with the house hunt, so engaged Rob’s help to streamline the whole process, and he absolutely delivered. He came to inspections with us, and his background in construction was extremely valuable for pointing out required repairs etc. The communication with him was efficient, relevant and fast, exactly what we wanted. He also organised building and pest evaluations, liaised with real estate agents, conveyancer and mortgage broker, had access to off market properties, and of course, did the bidding at the auction for us. We are very happy with the place he secured for us within about 6 weeks after our first meeting, especially in Melbourne’s current ‘hot’ market with a lot of competing buyers.

We just purchased our dream home in Melbourne with the help of Rob from Lux Buyers Agents and we couldn’t be happier. Rob took care of the process from start to finish and made us feel at ease while he handled communications on our behalf. Having Rob in our corner really paid off as he not only helps with the process, he guided us and added value with his thorough market analysis, ideas on equity creation and knowledge on Melbourne suburbs and hot pockets to purchase in. Highly recommended, thanks team!

As an Agent, I deal with a range of Buyers Agents and Rob is a sure standout. His promptness and flawless communication ensures that his clients are best positioned for any situation. He is worth his weight in gold for an buyer looking to buy. A seamless transaction on all accounts and a pleasure to deal with.

What is a Buyer’s Agent?

A buyer’s agent, also known as a buyer’s advocate, provides independent, expert property advice, to ensure you purchase high quality property that is in line with your goals and long term ambitions. They will be on your team to help you buy the right property at the right time in the right location and for the right price.

A buyer’s agent/advocate will also help identify suitable property for you, negotiate on your behalf, bid at auction for you and help you to discover the untapped potential in a property and assist you in reaching your financial goals.

The Lux Process

THE BRIEF

We turn your goals into a clear, actionable property brief.

Clarify goals, time horizon, budget, and borrowing capacity
Set preferred property types, condition, and renovation appetite
Map target suburbs and micro‑locations aligned to growth and amenity
Capture future plans, value‑add potential, and exit strategy
Use the brief to screen the market and generate a focused shortlist

RESEARCH & SHORTLIST

We source and vet properties beyond the open market.

Leverage our Melbourne network to find on- and off-market opportunities
Match options to your brief, expanding choices not available to the public
Conduct thorough research and due diligence on each property
Deliver a concise shortlist with a written appraisal and pricing guidance

TAILORED STRATEGY

We prioritise the best options and plan how to secure them at the right price.

Re‑evaluate the shortlist against goals, risk, and value
Rank properties by upside and fit to your brief
Set target price, terms, and negotiation or auction tactics
Execute the acquisition strategy to secure the property

DUE DILIGENCE & NEGOTIATION

Expert negotiators who secure the right property on the right terms.

Assess leverage points to shape strategy for each property and seller
Execute clear tactics for auction day, including bidding and post-pass-in negotiation
Run pre-auction offers or private treaty negotiations to control timing and price
Optimise terms, conditions, and settlement to meet your goals and budget

SECURE & SUPPORT

Support continues after purchase to implement your tailored strategy.

Assist with tenant acquisition and property management setup
Coordinate renovations or extensions with vetted trades
Advise on selling your existing home and optimal timing
Provide ongoing reviews and guidance to keep your plan on track

Buyer's Agent frequently Asked Questions (FAQs)

What defines a buyer’s advocate?

A buyer’s advocate, also known as a buyer’s agent, is a professional who represents the interests of you, the property buyer.

They assist with the entire property buying process, offering services like property due diligence, inspections, negotiations, and helping secure the best possible deal. Our main goal is to provide objective advice and help you take the emotion out of buying. We utilise our market knowledge to find properties that align with your requirements.