If you are getting ready to sell your property in the inner north, you have probably already started thinking about which real estate agent to call. But before you sign anything, it is worth asking a simple question: who is actually looking out for you?
In the property world, the person selling the home is called the vendor. Most vendors go straight to a local agent and hope for the best. However, more people are now using vendor advocacy to make sure they don’t get taken for a ride.
At Lux Buyers Agents, I act as a sellers advocate in Melbourne to help my clients navigate the high pressure world of real estate without the usual headaches. Completely free of charge (yes, really. free).
What is a vendor advocate exactly?
Think of a vendor advocate as your professional filter. I am an independent expert who sits between you and the real estate agent. My job is to make sure the agent you hire is actually the best person for the job and that they stay focused on getting you the highest price possible.
I don’t list the property on my own site or put a board out front. Instead, I manage the people who do.
What do vendor advocates do?
Selling a house is a lot of work, and if you haven’t done it lately, it is easy to feel overwhelmed by the “agent speak” and the costs involved. Here is how I actually help you:
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Finding the right agent: I know who is actually performing in the inner north and who is just good at marketing themselves. I interview them for you and cut through the fluff.
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Negotiating the deal: I negotiate the agent’s commission and the marketing costs. Because I know the industry standards, I can often save you money before the house is even on the market.
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Checking the strategy: Is an auction really the best move for your specific street? Should you spend $5,000 on styling? I give you a real, unbiased opinion.
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Managing the campaign: I look at the weekly reports and talk to the agent regularly. If the interest is low, I help figure out why and fix it fast.
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The final negotiation: When the offers start coming in, I help you decide what is a fair price and what is just a low ball offer.
Why would you bother using one?
The best part about this service is that completely free of charge. It’s quite literally a no-brainer.
On top of that sweet deal, you get an expert in your corner to do the due diligence on the agents and the market, and it doesn’t add to your bill. It is about making sure that your property investment or family home gets the result it deserves.
Selling is stressful enough as it is. Having someone who knows the “tricks of the trade” to manage the process means you can focus on your next move while I focus on the result.
Thinking about selling in the Inner North?
If you want to make sure you hire the right agent and get the best possible price for your home, let’s have a chat about how I can help.
